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Emoji in email

How to Use Emojis in Emails

Over the past few years, emojis have become an integral part of text messaging and gradually infiltrated other media. For this reason, they can add a fun,...
exit intent popup example

Using Exit-Intent Popups to Convert Customers

Here’s a rule we can (probably) all agree on: the more time someone spends in your store, the more likely they are to buy something. Sure, there are outliers— but for most customers time equals money. Your goal as an ecommerce store should be...
Native-Instagram

Tips And Insight For Instagram Ads

Instagram advertising has come a long way in the last year. It started out as just another ad placement but has evolved into a heavyweight advertising channel in its own right. Almost all of the same ad objectives and formats that are available on...
Facebook Advertising Shopify

Meet The New Facebook Ad format ‘Collections’

Facebook is introducing a new ad format that should help retailers showcase their products.  This is perhaps one of the more immersive formats the company offers, and it’s rolling out globally today. Collections are created specifically for...
online-shopping-bed

One Product Page Mistake That is Costing You Sales

We're going to take a swing at one of the most widely recommended ‘best practice’ for eCommerce websites out there. In fact, it’s so widely ‘accepted’ by the community that most Shopify themes add it by default. Some of you will agree with...